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Smart Pizza Marketing Podcast

We teach restaurants and pizzerias how to use social media to grow their business. With our Podcast-Social Media Courses- Mastermind-Live Shows and much more. Visit www.Smartpizzamarketing.com to see how we can help you. Interviews with pizza entrepreneurs and marketing experts.
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All Episodes
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Now displaying: May, 2015
May 18, 2015

 Michael LaMarca of Master Pizza

I am, and have always been fascinated with what it takes to grow from an individual operator and turn that into a thriving franchise. I would always ask myself....

  • How do they find employees?
  • What is the process, where do you start?
  • How do you know if your ready?
  • What would a day be like if we owned 5 stores?

Today I talked with Michael LaMarca of Master Pizza in the Cleveland Ohio area. I finally got to ask some of those questions to someone who is actually doing it, and doing it well. I hope you enjoy this episode with Michael, and I hope that you get some of your questions answered as well.

What to Listen For:

  • How did Michael get started.
  • How did he grow is first location.
  • What marketing does he use.
  • Why he decides to take Master Pizza into the franchising model.
  • What obstacles he faced in their growth.
  • How he spends his time managing the business.
  • Why you need a Great website and what it can do for you.
  • Why opportunity is the best motivator

Links From The Show:

Thanks For Listening

Thank you for taking the time to listen to this episode. I hope that you have found it to be valuable, if you have a question or comment you can email at Bruce@smartpizzamarketing.com 

A Big Thank You to Michael for coming on the show was great to be able to finally get some answers about the franchising questions I have always been thinking about.

If you did find this information valuable it would be awesome if you could share it using the social media buttons on the side of the post.

Also Please leave a quick review on Itunes or Stitcher that would really help grow the show and get more guests on to help you grow your business and marketing efforts.

 Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

May 8, 2015

Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

May 4, 2015

Today I talked with Shawn Rendazzo of Detroit Style Pizza Co.  Shawn has created a name for himself by putting Detroit style pizza on he map.

Taking over a pizzeria after teaming up with his mom in 1997 and learning how to run a business by trial and error. Shawn decided to take his business serious and started to read about business and reach out to people who have been successful and learn from what they have done to build a successful business. He talks a lot about having systems and the need to get out and network with other business people to grow and scale your business.

What to Listen For:

  • Started as a delivery driver with no goal of owning his own shop
  • Why his first 8 years in he business were a lot harder than hey needed to be
  • why its important to network
  • What he would do if he were starting today all over again
  • Why is important o think like a business person and how to
  • How to change your mindset for success in this business
  • Why systems are the only way you'll be able o grow for he long term

Links Mentioned in This Episode:

 Thanks For Listening

Thank you for taking the time to listen to this episode. I hope that you have found it to be valuable, if you have a question or comment you can email at Bruce@smartpizzamarketing.com 

A Big Thank You to Shawn for coming on the show with us he’s a Great guy and was nice to talk with him and share his knowledge with everyone.

If you did find this information valuable it would be awesome if you could share it using the social media buttons on the side of the post.

Also Please leave a quick review on Itunes or Stitcher that would really help grow the show and get more guests on to help you grow your business and marketing efforts.

Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

May 1, 2015

Content Marketing Quick Start Guide

On Monday I got a chance to talk with Marcus Sheridan of the Saleslion.com and we discussed how he grew his pool company business to nearly out of business to the most trafficked pool website in the world.

He discussed the " You ask We Answer" philosophy of answering questions from his customers in the form of blog posts to help with common questions he was getting asked over and over again.

In this quick tip episode I help you get started with this same content marketing strategy that Marcus employed. If you do this on a consistent basis you will see your website traffic increase over dramatically the next 3-6 months. 

In This Episode:

  • How to get ideas to start your content marketing train moving
  • Where to get ideas from
  • How your customers will do it for you
  • How to use Facebook to gather ideas
  • How to get other local business to help with content

Links From This Show:

 

Thanks For Listening

Thank you for taking the time to listen to this episode. I hope that you have found it to be valuable, if you have a question or comment you can email at Bruce@smartpizzamarketing.com 

If you did find this information valuable it would be awesome if you could share it using the social media buttons on the side of the post.

Also Please leave a quick review on Itunes or Stitcher that would really help grow the show and get more guests on to help you grow your business and marketing efforts.

 Visit Smartpizzamarketing.com for tips and resources to help grow your business or for help with anything mentioned in this show.

Twitter: https://twitter.com/Irvingmedia

Facebook: https://www.facebook.com/Smart-Pizza-Marketing

Google+: https://plus.google.com/+Smartpizzamarketing

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